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This is the message Western Riverina Community College CEO, David Martin is sharing with the Griffith, Leeton and surrounding communities this term. An advocate of lifelong learning, David appreciates how technology has opened up all sorts of possibilities when it comes to education.
However, nothing beats the experience of person-to-person contact and the courses on offer at WRCC give everyone the chance to learn something new, make new friends and develop business connections.
As one of our oldest clients, we enjoy working with the entire WRCC team on the regular course guides and social media, as well as other exciting projects.
The two-day market saw over 20,000 people come through the doors, with around 11,000 people passing through Riverina Alley. In terms of spend, Riverina operators sold thousands of dollars worth of product, increased subscribers, and social media likes.
Overall, the markets were a great way to reach the Canberra audience and introduce more people to our fantastic region.
The 20-page programme features a vivid cover design, biographies of the cast and crew (including the adorable dogs, Frankie and Indy), and lots of great photos.
Printed programmes are available from the Griffith Regional Theatre. Grab a copy next time you’re in the area.
The TV campaign is supported by social media and digital advertising, as well as a comprehensive communications programme to keep GPs informed. This promotional campaign has been informed by consumer and GP research conducted late last year through several focus group sessions. With the research providing a clear idea of consumer perceptions, it was much easier to focus on key messages.
Our on-screen talent were a pleasure to work with, as were the staff at St Vincent’s and Brett Naseby Creative.
2018 AMI Awards for Marketing Excellence
We are so pleased to once again be named a finalist in the AMI Awards for Marketing Excellence, this year in the category of Public Sector Marketing. ‘A fresh new look for Murrumbidgee Council’ was an immersive project in corporate branding and community engagement. Read more.